helpsaveoursoaps

Coming up Stronger!


As stated yesterday over the weekend a terrific article came out staying that the soap opera genre is on an upswing and
that the newcomers like “The Chew” and “Katie” aren’t luring in the coveted daytime demographic of women aged 25-to-54. :)
That is great news for the genre! We need to make sure that this news is given to those who need to see it, so today we will be
sending to the second half of the media agencies. It only takes a minute to copy and paste the message and contacts so please join us
in tasking today 🙂 Thanks

OUR MESSAGE

To Whom It May Concern,

I am writing to you today to ensure that you have seen this article .
http://social.entertainment.msn.com/tv/blogs/tv-buzz-blogpost.aspx?post=3d28b837-6012-40b1-911e-c77b402266c5#scptefs
It shows that the soap opera genre is re-surging.
Soap operas have better key demographic and their overall numbers are increasing as well.
I encourage you to relay this information to your clients for consideration when choosing networks and time slots in which to advertise in.

Thank you,

Please make sure to BCC the following contacts: (if unsure how, holler at me and I will be glad to help)
kate.rechtsteiner@empowermm.com,  kevin.dugan@empowermm.com,
laura.nix@empowermm.com,  lunsworth@arn.com,
mread@wpp.com,  marston.allen@smvgroup.com,
mary.beth.price@empowermm.com,  mel.varley@mecglobal.com,
michelle.dietz@empowermm.com,  natalie.dalton@empowermm.com,
npal@arn.com,  peggi.anneken@empowermm.com,
phamlin@arn.com, pkrakowsky@interpublic.com,
regina.lithen@empowermm.com,ryan.derrow@empowermm.com,
sara.valasek@empowermm.com, susan.eberhart@optimedia-us.com,
tom.cunningham@interpublic.com,tony.walch@empowermm.com

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All My Children & One Life to Live rise again!!

The day AMC & OLTL air on Hulu, Hulu+ and iTunesApril 29th, 2013
The big day is here. grab your popcorn and saddle up folks the shows are about to start!!

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