Tuesday & Wednesday’s task
Posted May 28, 2014on:
Last week we made a point to let those involved in the ABC Affiliate Meeting how much we want a soapy daytime and how that impacts their prime time viewership numbers. We have heard that concerns over their prime time numbers versus the other networks was a big topic during the meeting. There is also concern over how Barbara Walters’ retirement will impact “The View.” It would be in AMC and OLTL fans best interest if “The View” dipped in numbers. This is because if it does then it will impact ABC’s local news numbers for the noon news and will thus impact those that stick around for “The Chew.” If those shows take a hit and GH maintains it will push them even farther to return our shows to the lineup. This is definitely being heavily watched so we just need to stay strong and committed.
Today let’s reach out to Heidi S. Lobel, Senior Vice President of Daytime Sales. We need to reiterate the same message- we want a soapy daytime. Keep GH on the lineup and push those correct decision makers to fight to get the rights back to AMC and OLTL and return them to the lineup.
Note: ABC and PP go back to court on Friday. This meeting with the judge will concern PP’s filing for bankruptcy where they will have to show cause. Stay tuned- we will keep you updated with the latest!
Today (Wednesday) we are going to the top dog of ABC’s sales and marketing in order to share the fact that we prefer a soapy ABC Daytime and that the removal of AMC and OLTL impacts our decisions on which prime time programming we choose to watch.
Feel free to also point out that back in the day when soaps dominated in viewership numbers marketing was done at such a higher level and that we feel that marketing regarding GH has been lackluster in recent years. We hope that ABC works hard to regain the rights to AMC and OLTL and restore ABC’s daytime to what is should be. Once that is done the fans will return- not only to those shows but to prime time programming as well.
Email: Geri Wang, President of Sales and Marketing (reports to Anne Sweeney) firstname.lastname@example.org
Please post done below so I know how many are tasking, thank you!